CASE STUDY: Jewelry Design Center

The Jewelry Design Center project was fun to work on with the Toones. They came to us with a concept of trees as poles for their tenant sign. Ultimately, our designer, account manager and Jewelry Design Center came up with the concept of metal trees at the top with digital print "bark" to wrap the sign poles. The sign consists of three separate cabinets that are illuminated with fluorescent lights.
The Jewelry Design Center letters on the storefront are stainless steel reverse pan channel letters illuminated by LED lighting. The phrase "reverse pan" means that the letter is illuminated from the back of the letter. This is also called "halo lighting".

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